Fibre optics

MARKETING Assignment Example | Topics and Well Written Essays - 3000 words

Promoting - Assignment Example As a wholesome item, almost certainly, the item will be affected by different full scale financial highlights, for example, segment, social, monetary, political, normal and mechanical condition of the economy. With this worry, the ongoing business sector patterns can be distinguished as noteworthy for the development of a nourishment item, for example, â€Å"GoodHealth† and will be considered during the time spent building up a key showcasing plan to determine the objective market with a lot of promoting goals for the association. 2. Target Market The present market drifts in Australia are distinguished to be very steady for the development of wholesome items. Shopper influence towards the utilization of more beneficial food items, for example, grains and fat adjusted milk is seen to be at a development stage in the present market situation of Australian food industry (Cleanthous and Thuraisingam, 2010). The item, â€Å"GoodHealth† is likewise founded on these two princ iple fixings, for example milk and grain containing low fat and dietary particles with due thought to the preferences and inclinations of the potential clients. With these ideals, the objective market of the item will be resolved in the accompanying conversation considering hardly any huge division factors, for example socioeconomics, geographic, current buying circumstance of the potential clients in the district, buy prepared factor of the item and the neighborhood ecological affecting elements. a. Socioeconomics Researches have uncovered that two specific age-gatherings of clients, for example youngsters and youths remembered for the age gathering of 2-15 years and the grown-ups matured over 65 years are recorded to expend bigger measures of grain based food items in contrast with the age gathering of 16-64 years olds (Australian Bureau of Statistics, 2008). This can be clearly recognized from the graph spoke to underneath: Fig. 1: Age Distribution of the Consumption of Cereal Ba sed Products in Australia Source: (Australian Bureau of Statistics, 2008). Be that as it may, in the present market situation, the pattern to devour oat based items is likewise at an ascent among the age gathering of 16â€40 years. It merits referencing that the number of inhabitants in Australia significantly contains two age gatherings, for example 16-64 years and 0-15 years (Australian Bureau of Statistics, 2010). Hence, focusing on the age gathering of youngsters and teenagers remembered for the age gathering of 5-20 years or more 45 years will give better development chances to the item in future. b. Geographic Considering the age dispersion as far as populace in Australia, the focused on geographic locales can be perceived as Western Australia, Australian Capital Territory and South Australia. Western Australia and Australian Capital Territory can be distinguished as the geographic areas of the economy to develop with huge speed as far as populace (Australian Bureau of Stati stics, 2010) while, South Australia furnishes with a serious advantage of bigger utilization of grain based items in contrast with different districts. Be that as it may, the market structure of South Australia is named to be exceptionally serious that will make a limitation to the development of the â€Å"GoodHealth† (Williamson, 2011). Assessing these locales as far as accessibility of crude materials and appropriation offices, Australian Capital Territory and South Australia can be named as reasonable areas for the dispatch of

High School Personal Essay Examples

High School Personal Essay ExamplesIf you are a high school student, I am sure that you need some high school personal essay samples. These examples are necessary for a variety of reasons. They will help you to plan your essay and to outline the points that you wish to make. This is because these examples help you organize your thoughts and ideas.You must be able to organize your thoughts and ideas before you can write an essay. There are plenty of things that you may want to write about, but you need to know what to write about first. Otherwise, you might write about things that you have never heard of, or have no clue how to put in words. Therefore, the high school personal essay examples are there to guide you in that regard.For example, if you are to write about sports, you must first think about something that you enjoy doing. If you do not like to play sports, then you cannot write about it. Even if you have thought about it in the past, it is good to clear that up now. In this way, you will get a better idea of the sports that you should write about. You may even choose to write about something else that you have not thought about before.High school personal essay samples are also helpful in showing you where you should start with your essay. Of course, you are not going to be writing a dissertation or a report. You are not going to be submitting this document to an essay competition.Therefore, personal essay samples are meant to help you in writing essays that you would be proud to submit to your college. It is always good to write an essay in the first place. You must feel comfortable doing so. After all, you are going to be completing this task that you took pride in before you graduate. High school personal essay samples are also there to help you organize your thoughts. It can be difficult to write an essay, especially if you are not familiar with the subject matter. Therefore, you need to first have a system in place. The high school personal essay samples can help you develop a system that will be easy for you to follow.Try to use a system that will help you structure your thoughts in a logical manner. Write things out in order, and you will be able to focus on what you need to do. Remember that you are not going to get around to writing an essay right away. Therefore, try to establish a system so that you will be able to come back to it whenever you need it.High school personal essay samples can also help you get started. The best thing about them is that they are free. You do not have to spend a dime if you do not want to. Thus, make sure that you take advantage of this resource and start putting your ideas into words.

I Chose The Top Left Picture Of The Vanity Fair - 1191 Words

In this 21st century where representation and visibility of all groups is valued, it is not surprising to see photos or videos in the media promoting or even advertising â€Å"unique† lifestyle that just a few decades ago would unearthed a feeling of disgust or repulsion. While on one hand some uses media in a positive way, introducing us to new fresher ideas which would’ve been unthinkable before. Suchlike families aside from the traditional nuclear family (e.g. single-parent household, lesbian and gay couples, or eccentric families in general), people of colour taking bolder or positions of leadership, or even simple individuals breaking the barrier of norms. On the other hand, there are those who simply see the media as a lucrative business aimed to spread consumer commodification and vain lifestyle. As I want to focus on the latter, I chose the top left picture of the Vanity Fair (VF) March 2014 issue. This month’s issue’s cover is Jen Selter, fitness model and supposedly an inspiration for many young girls to go to the gym. I can be put in the basket of haters but frankly, I’ve never heard of her and seeing just the magazine with her on the cover, in that position wearing that â€Å"dress† doesn’t appeal to me. She’s wearing a black â€Å"dress† that covers parts that should be, but is showing enough skin to entice curiosity paired with black stilettos. Taking a four-legged animal stance on bland-looking table with a hazy, rugged wall to complete the â€Å"scene†. Honestly speaking, atShow MoreRelated Claude Monet: Grainstack (Sunset) Essay1650 Words   |  7 PagesClaude Monet: Grainstack (Sunset) Claude Monets Grainstack (Sunset) is the painting I chose from the Boston Museum of Fine Arts. Monet was an impressionist painter in France, and did most of his work at his home at Giverny. Impressionism got its name from a painting that Monet painted, Impression Sunrise. Impressionist paintings are put into a category based on characteristics such as light that draws attention to objects, rough textures, and visual pleasure that the viewer receives upon lookingRead MoreMedia Bias and Its Public Influence1802 Words   |  8 Pagesa liberal media manipulating the American public and thus influencing them to vote in congruence with the ways of the Democratic political party. Thus far it is simple to see the media clearly holds a bias that is in favor of the liberal viewpoint. I believe the media should not hold an opinion because, it comes through in their coverage and thus influences some of the American public to vote in a way in which they would not have otherwise. Narratio: The American public has historically believedRead MoreEssay on The Life of Ernest Miller Hemingway3853 Words   |  16 Pagesnature, he often lived in major cities like Chicago, Toronto and Paris, but when he became successful he chose more isolated places to live like Key West, Cuba, or Ketchum, Idaho. Wherever he lived, he made sure he had access to hunting and fishing. When he wasnt hunting or fishing his mother taught him about music. His mother was a singer who once had thought about a professional career, but she chose to settle down with her husband instead. She occupied her time by giving voice and music lessons toRead MoreWhy Do Some Leaders Abuse Their Power4363 Words   |  18 Pagespower will become evil or unjust. In the last decades ,the pervasiveness of ethical lapses of corporate villains has been astounding such as Unethical CEO behaviour, white-collar crime, property deviance, employee grievances and lawsuits.In this essay I will mainly focus on analysing the causes of the toxic leaders deviant behaviour, the consequences it will trigger and how should followers survive in the dilemma. It is often heard that there is a series of organizational formula or principle in theRead MoreThe Studio System Essay14396 Words   |  58 Pagesbook to describe and analyse the complete development, classic operation, and reinvention of the global corporate entities which produce and distribute most of the films we watch. Starting in 1920, Adolph Zukor, head of Paramount Pictures, over the decade of the 1920s helped to fashion Hollywood into a vertically integrated system, a set of economic innovations which was firmly in place by 1930. For the next three decades, the movie industry in the United States andRead MoreThe Epithet in the Novel Jane Eyre18849 Words   |  76 Pagesepithet. The present course-paper includes the following sections: introduction, two chapters, conclusions, bibliography and appendix. In Introduction we present reasons for choosing this theme and give the description of the paper. In Chapter I we give some theoretical information about Stylistics, style, stylistic devices and functional styles. Also we try to reveal the nature of epithets and their classification. In Chapter II we propose basic information about Charlotte Bronte and herRead MoreFeminine Mystique12173 Words   |  49 Pagesonly college graduates. I ve tried everything women are supposed to do, one woman confessed to Friedan. Hobbies, gardening, pickling, canning, being very social with my neighbors, joining committees, running PTA teas. I can do it all, and I like it, but it doesn t leave you anything to think about — any feeling of who you are. ... I love the kids and Bob and my home. There s no problem you can even put a name to. But I m desperate. I begin to feel I have no personality. I m a server of food andRead MoreLangston Hughes Research Paper25309 Words   |  102 PagesCarrie and Nathaniel. (Nathaniel was later killed in a mill accident.) They bought a house near Kansas University and opened a grocery store. Everyone in Lawrence respected Charles Langston, but he was not a good business man. When he died in 1892, he left Mary Langston nothing but a pair of gold earrings and a mortgaged house. Although Lawrence was founded by abolitionists, when young Langston lived there with his grandmother, racial segregation had come to divide its citizens. Langston had no playmatesRead MoreManagement Course: Mba−10 General Management215330 Words   |  862 PagesContents Feigenbaum−Feigenbaum †¢ The Power of Management Capital 1. New Management for Business Growth in a Demanding Economy 1 1 Text Jones−George †¢ Contemporary Management, Fourth Edition I. Management 17 17 2. The Evolution of Management Thought Hughes−Ginnett−Curphy †¢ Leadership, Fifth Edition I. Leadership is a Process, Not a Position 51 51 70 1. Leadership is Everyone’s Business 2. Interaction between the Leader, the Followers the Situation Cohen †¢ Effective Behavior in OrganizationsRead MoreStrategic Human Resource Management72324 Words   |  290 Pagesunit, see the section below. You should commence your study by reading these. After you have completed reading each unit you should check your understanding of its content by returning to the objectives and asking yourself the following question: Have I achieved each of these objectives? 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A Comparison of the Economic Philosophies of Adam Smith,...

As far back as man has been on earth, he has been driven towards building a community among his peers. Whether that is a community of hunters and gatherers who share whatever the day has brought to them within their tribe, or a larger community which within its structure lie the inner dwellings of division of labor and societal classes. Adam Smith (18th Century), John Stuart Mill (19th Century), and Karl Marx (19th Century) are of the same cloth, but in modern terms their community is referenced as a government, and they each have their own distinct opinions on the drive instilled within human nature that shape their personal economic theories. I will be dissecting the views of each of these economists, in regards to the role of†¦show more content†¦In Smiths government, banking would be regulated and the government would provide public goods, such as highways, canals, lights and sewage systems. All of which would contribute to the public hygiene and overall maintenance o f the state, and cities. It is safe to say that Adam Smith would, in todays world, be labeled as a socialist, with his heavy reliance on government funded aid and services. An important aspect of Smiths views, were taxes. In one of Smiths many opinions regarding human nature, he explains that the rich, once placed in a position of power, maintain that power through their dealings within a civil government which employs men of inferior wealth, to protect the wealthy lands of the rich. In layman’s terms a community with the bare minimum has little violence since there is nothing to fight over, but one with plush property and wealth, has a plethora of people fighting over one another. This is where Smiths views of taxes comes into play. In his world, the government would impose taxation, with the intentions of discouraging improper or luxurious behavior which he believed did not benefit society as a whole. (Smith, pp.18-20) When discussing human nature in the sociological spectrum, Smith likens humans to animals, or dogs in particular. The typical reliance of animals, once theyre matured,on no one but themselves (becoming independents), is a characteristic that humans do not follow. I believe SmithsShow MoreRelatedBranches of Philosophy8343 Words   |  34 PagesBranches of philosophy The following branches are the main areas of study: †¢ Metaphysics investigates the nature of being and the world. Traditional branches are cosmology and ontology. †¢ Epistemology is concerned with the nature and scope of knowledge, and whether knowledge is possible. 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Engineering Entrepreneurship Manage a Business

Question: Describe about the Engineering Entrepreneurship for Manage a Business. Answer: Introduction According to Parker (2012, an entrepreneur is an individual who organizes and manages a business. There are wide number of reasons why the individuals choose to become entrepreneurs. In this paper, Jeffrey Preston Jorgensen or Jeff Bezos, the chairman, founder and chief executive officer of Amazon.com shall be analyzed. Amazon is the largest online shopping retailer which sells a wide range of products and services. The company was founded in the year 1994 which is based in Seattle, Washington. The company has separate retail websites for different countries such as the United Kingdom, the United States, Italy, India, Australia, France, Japan, Mexico, Netherlands and more. Amazon is a successful company worldwide whose credit can be given to Jeff Bezos (Hansen, Ibarra Peyer, 2013). The aim of this paper is to study the traits and characteristics of Jeff Bezos as he is a successful entrepreneur. This paper discusses the manner in which the personal traits and characteristics are appl ied in the business. The contribution made in this report focuses on the inspiration that is obtained from Jeffs work. A theoretical analysis is made regarding entrepreneur and entrepreneurship. A thorough justification is provided for choosing Bezos over other entrepreneurs. About Jeff Bezos The American entrepreneur Jebb Bezos is the CEO, investor, entrepreneur and a philanthropist (Amazon.com, 2015). He is one of the most powerful figures in tech with an engineering background who has a net worth of approximately $57 billion (D'Onfro Kim, 2016). As a kid, Bezos showed signs of brilliance. He was busy fixing his things at home using screwdrivers and repairing windmills while doing farm work. Bezoss father has been a great inspiration to him and helped him kindle his passion for intellectual pursuits. Jeff dreamt of becoming a space entrepreneur as a kid and he currently owns Blue Origin, a space exploration organization. As a teen he worked at McDonalds and started the Dream Institute. He majored in computer science at Princeton College. However, he rejected job offers from Bell Labs and Intel and joined Fitel, a start-up (D'Onfro Kim, 2016). After working at Fitel, Jeff got a job ad became the senior vice president within four years at D.E. Shaw. The business icon to ok ballroom dancing classes for increasing women flow analytically. In the year 1994, his conducted a thorough analysis about the technology and web boom within a year (D'Onfro Kim, 2016). Taking advantage of the opportunity, he made a list of categories of products that could be sold online. He concluded that books shall turn out the most profitable for him. Jeff was determined enough to start-up his own company and quit J.E. Shaw. He was not afraid to take risks and accepted failure as a part of life (D'Onfro Kim, 2016). Entrepreneurship and Characteristics The theories and concept of entrepreneurship has undergone significant changes in the recent centuries. The concept is not only influenced by economical aspects, but also ethical, sociological, psychological and cultural values. Going by the evolution of entrepreneurship, the entrepreneurs were previously looked as adventurer and the concept was wide and unclear. Further, in the next evolution stage, the entrepreneurs were looked as ones who conduct speculative activities (Galor Michalopoulos, 2012). In the third stage, the entrepreneurs were observed as the co-ordinator of protective resources. Further, coming down to the fourth stage, entrepreneurs have been more involved and engaged in creating and innovating. The current stage of entrepreneurship involves entrepreneurs as visionary leaders who are high achievers with effective decision making capability (Carlsson et al., 2013). Irrespective of the definition of success, the entrepreneurs share common characteristics. One of the most important traits of an entrepreneur is that he seeks personal satisfaction, stability, financial gain and enjoyment. There are greater chances of success if an entrepreneur enjoys his work. The entrepreneurs cannot expect to be successful or effective unless they believe in themselves, products and services (Hansen, Ibarra Peyer, 2013). It was observed that Jeff considered selling a few product categories online. However, he decided to sell books as it is standard across the globe. No person needs to touch and feel before buying a book. The buyers are only concerned about the content. When Amazon began its business, there were only two distributors selling books across US, Borders Group and Barnes Noble (Kurowski, Miller, Prufer, 2016). Fairlie Holleran (2012) argue that planning is an important aspect of the business as it involves analysis of every business situation, research and compilation of data. An entrepreneur has effective planning capabilities where he has goals, methods to achieve goals and the strategies to overcome the hurdles (Hansen, Ibarra Peyer, 2013). As stated by Jeff Bezos, making business plans are necessary. He believes in guiding and managing business in a better manner rather than being correct and guessing correct all the time. In his words, a business plan does not survive until it encounters with reality. The reality is never a plan but the discipline of writing the plan forces an individual to get mentally comfortable in the space. According to Jeff, developing a plan is more important than sticking to it. He keeps his plan flexible and reviewing it often (Stone, 2013). Money is the lifeblood of any business. The entrepreneurs need to buy inventory, promote business, repair and replace tools and conduct other activities as necessary in the business. Jeff Bezos has kept Amazon the best e-commerce giant by managing its finances efficiently. As a successful entrepreneur, he understands the business opportunities and invests only if he sees a growth in it. He intends to focus on customer obsession instead of competitors. He believes that if the customers love the products and services, it shall give strong return on capital. The entrepreneur believes in focusing his energy on the controllable inputs for maximizing outputs over time (Kim, 2016). A good entrepreneur is always ready to take risks so that he dives deep into the future of uncertainty. However, all the risk taking entrepreneurs might not be successful. It is crucial to have efficient planning and strategies while taking risks. According to Jeff, losing billions of dollars in failed projects is not an issue. He finds it effective to take risks. He believes that if an organization stops taking risks, they may not even survive in the intense competition. Jeff has lost millions of dollars at Amazon while taking risk. Bezos has a nature of risk taking while pushing him into new business, be it delivery of grocery, smartphones or original series on the television. Jeff encourages his employees to be creative and experiment the next big thing in technology. Amazon reported a loss of $437 million due to the cycle of investment (Rubin, 2014). One of the reasons of success of an entrepreneur is conducting meetings. A good entrepreneur ensures that the meeting does not end up in wasting time, money and resources. The intended outcome of the meeting is to increase the chances of achieve goals. In an interview in the year 2012, it was noted that Bezos begins his meeting with 30 minutes of silent reading (Williams, 2013). The company avoids using PowerPoint as it might be easy for the presenter but difficult for the audience. He believes in developing critical thinking skills among his employees and slides communicate very little information such as numeric data and bullet points. However, he forces deeper clarity and meaning that can be communicated in full sentences and paragraphs. Bezos states that memos force the presenters to think beyond numeric figures. This entrepreneurship strategy helps the organization is maintaining a laser focus and acting quickly. The entrepreneur leads the manager to work harder and deliver a mu ch meaningful message which shall also narrate the full story of the organizations underlying belief. A successful entrepreneur knows his product offering in great detail. Not only the company products, but also the competitor products and services are kept in account. This entrepreneurship trait helps in innovations and staying competitive in the marketplace. According to Bezos, if the company doubles the number of experiments, they shall also double their innovativeness. At Amazon, willingness to invent and experiment has always been a part of their culture(Hansen, Ibarra Peyer, 2013). Entrepreneurial Lessons Several lessons can be learnt from Jeff Bezos because of which he has been chosen as the ideal entrepreneur for this literature. According to the venture capitalist Chamath Palihapitiya, Amazon shall become a $3 trillion company in the coming time. There are a few business lessons that Bezos teaches the companies in The Amazon Way. Bezos make a clear point of obsessing over its customers and not competitors. Usually, the companies have a tendency to wait for the competitors to come up with some innovative products and services so that they can match it up. In such a scenario, Jeff suggests to listen to the customers. He built Amazon Web Services (AWS) business which is a $10 billion business (Hansen, Ibarra Peyer, 2013). There are companies that call themselves customer-focused but not all of them behave in such a manner. The moral learnt is that for getting ahead of the market, the company has to think about itself. Today, Amazon sells just about everything, from books and movies t o clothing and groceries. And with Amazon Prime and Amazon Studios, its getting into the media production game. But Amazon started out selling one thing and one thing only: books. Book sales were Amazons proving ground. Bezos envisioned them as the first step towards creating the "everything store" that he envisioned. This strategy--starting with one specific product and building a strong e-commerce system around it before diversifying--let Bezos slowly turn Amazon into an e-commerce giant (Williams, 2013). Another lesson that can be learnt is to take risk for market leadership. Jeff took a risk and initiated Amazon Auctions which is the same business model as eBay. This later turned into Amazon Marketplace that has half the unit sales with that on Amazon.com (Kim, 2016). According to Jeff, invention and failure are like twins. For inventing or innovating, one needs to experiment. Also, an experiment always has uncertain results. Therefore, the lesson learnt is that the entrepreneurs must make bold decisions instead of timid decisions. A good entrepreneur is an individual who gives stake to its employees in the organizational success. According to Anders (2012), currently, Amazon has over 230,000 employees. Jeff believes that the success of the organization shall be affected by the ability to attract and retain a motivated labour base that must think alike and act as the owner. Therefore, the lesson learnt is that whether it is profit sharing, bonus or stock, the employees must be given a stake in the organizational success. But Bezos claims that he tried to imagine himself decades in the future, looking back on his life: He wanted to be in a position where he would regret nothing. Jumping ship to start a new Web-based company at a moment when the internets future was still uncertain was a huge risk--but one Bezos knew he had to take it (Holland, Shepherd, 2013). A good entrepreneur is the one who builds a right culture for the company. Amazon is a company that is cost-conscious and it runs in a small profit or a loss. Jeff does not judge this approach as the correct one. He just finds this approach appropriate, meaningful and energizing. The lesson which can be learnt from this issue is that there are no particular or specific set of goals for an organization. The entrepreneur needs to prioritize on the most important things, repeat it and involve every individual. Bezos argues that there are Type 1 and Type 2 decisions. The type 1 decisions are irreversible decisions taken by the top executives(Hansen, Ibarra Peyer, 2013). The type 2 decisions are reversible in nature in case it goes wrong. The type 2 decisions must be made quickly by high judgments of individuals. Therefore, the lesson learnt is that the entrepreneurs must keep innovating while pushing power down low in the organization (Peng, Less Hong, 2014). Jeff argues that the strategy must be based on things that would never change. Whether an organization sells tractor seats, lipsticks or e-books, they shall have main constants such as wide selection, quick delivery and low prices. There have been times where the initiatives taken by Amazon seem to be money-losing in the beginning. Bezos has a great patience level which is necessary for an entrepreneur. He believes that certain ventures may take a few years to pay off. As marketing and advertising is important, Bezos believes in traditional word-of-mouth advertising the most (Kim, 2016). These are the indications of a happy customer even in the digital age. As an entrepreneur, he asks thousands of Amazon managers, including himself, to attend two days of call-center training each year. The payoff: humility and empathy for the customer. Bezos first made that observation in 1997, in his initial letter to Amazons shareholders (Hansen, Ibarra Peyer, 2013). He hasnt budged from it. At Am azons new headquarters two of the largest buildings are Day 1 North and Day 1 South. In interviews Bezos still talks about the Internet as an uncharted world, imperfectly understood and yielding new surprises all the time (Hansen, Ibarra Peyer, 2013). Conclusion Conclusively, Jeffrey Preston Jorgensen or Jeff Bezos, the chairman, founder and chief executive officer of Amazon.com is analyzed. The contribution made in this report focuses on the inspiration that is obtained from Jeffs work. A theoretical analysis is made regarding entrepreneur and entrepreneurship. Jeff dreamt of becoming a space entrepreneur as a kid and he currently owns Blue Origin, a space exploration organization. He concluded that books shall turn out the most profitable for him. Jeff was determined enough to start-up his own company and quit J.E. Shaw. The entrepreneurs cannot expect to be successful or effective unless they believe in themselves, products and services. When Amazon began its business, there were only two distributors selling books across US, Borders Group and Barnes Noble. The entrepreneurs need to buy inventory, promote business, repair and replace tools and conduct other activities as necessary in the business. According to Jeff, losing billions of do llars in failed projects is not an issue. He finds it effective to take risks. He believes in developing critical thinking skills among his employees and slides communicate very little information such as numeric data and bullet points. Amazon is a company that is cost-conscious and it runs in a small profit or a loss. Whether an organization sells tractor seats, lipsticks or e-books, they shall have main constants such as wide selection, quick delivery and low prices. He believes that if an organization stops taking risks, they may not even survive in the intense competition. The current stage of entrepreneurship involves entrepreneurs as visionary leaders who are high achievers with effective decision making capability. References Amazon.com,. (2015).Annual Report. Retrieved from https://www.annualreports.com/HostedData/AnnualReports/PDF/NASDAQ_AMZN_2015.pdf Anders, G. (2012).Forbes Welcome.Forbes.com. Retrieved 23 November 2016, from https://www.forbes.com/sites/georgeanders/2012/04/04/bezos-tips/#4bf6accb7947 Carlsson, B., Braunerhjelm, P., McKelvey, M., Olofsson, C., Persson, L., Ylinenp, H. (2013). The evolving domain of entrepreneurship research.Small Business Economics,41(4), 913-930. https://dx.doi.org/10.1007/s11187-013-9503-y D'Onfro, J. Kim, E. (2016).The life and awesomeness of Amazon founder and CEO Jeff Bezos.Business Insider. Retrieved 23 November 2016, from https://www.businessinsider.com/the-life-of-amazon-founder-ceo-jeff-bezos-2014-7?IR=T/#in-school-bezos-told-teachers-the-future-of-mankind-is-not-on-this-planet-as-a-kid-he-wanted-to-be-a-space-entrepreneur-now-he-owns-a-space-exploration-company-called-blue-origin-7 Fairlie, R. W., Holleran, W. (2012). Entrepreneurship training, risk aversion and other personality traits: Evidence from a random experiment. Journal of Economic Psychology, 33(2), 366-378. Galor, O. Michalopoulos, S. (2012). Evolution and the growth process: Natural selection of entrepreneurial traits.Journal Of Economic Theory,147(2), 759-780. https://dx.doi.org/10.1016/j.jet.2011.04.005 Hansen, M. T., Ibarra, H., Peyer, U. (2013). The best-performing CEOs in the world. Harvard Business Review, 91(1), 81-95. Holland, D. V., Shepherd, D. A. (2013). Deciding to persist: Adversity, values, and entrepreneurs decision policies. Entrepreneurship Theory and Practice, 37(2), 331-358. Kim, E. (2016).Amazon CEO Jeff Bezos shares his thoughts in a shareholder letter every year -here are the highlights.Business Insider. 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Media Gender Stereotypes free essay sample

I compared this type of media to the iCarly show which Barbie’s townhouse and Moxie Girls was aired during. iCarly features the main character Carly who has a web show named iCarly that she hosts with her best friend Samantha. Samantha is quite an individual with a tomboyish personality who tried to change for a boy she liked by being more girlie, but at the end decided it wasn’t who she really was and said she wouldn’t change for anyone. Comparing these two forms of media’s approach I think in this case it was the programming that had a much more positive and modern view on life. The advertisement played on children’s interests and fears, while the iCarly show has a more realistic outlook and combated those fears. Boys advertising shows one of these three features: Rock and roll/ heavy music, darker colors than girl focused commercials ( blues, reds, greens), and violence. We will write a custom essay sample on Media Gender Stereotypes or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Whether it’s making buildings to smash down, building car tracks to crash cars together, or running around with squirt guns to â€Å"kill† each other, there are few toy ads that I have seen for boys without any violence. And parents wonder why boys will go up and just hit each other or even girls, and not even know why they did it, which I was witness to at a cafe. On the other hand the much beloved show Sponge Bob Square-Pants geared towards boys and girls which recently reached it’s 10-year anniversary is a far cry from Captin American and the Justice League. Sponge Bob is a wimpy little sponge who lives under the sea with his snail Gary and is constantly coming out with new ideas with his best friend Patrick. Ideas that sometimes end up doing well, but a lot of the time don’t come out the way he wants. And what is more controversial is a female squirrel named Sandy who â€Å"invents amazing devices and performs awesome experiments. Sandy is one smart squirrel but is also into extreme sports, surfing and most of all karate†(www. spongebob/nick. com) but yet is not the main character of the story. I think that Sponge Bob’s adventures and the way in which he tackles them, mostly in child-like logic, are what attracts kids to him. They can relate to him to an extent, even though his neighbor Squidward hates him, this never brings Sponge Bob down as he always tries to nice anyways. The gender stereotype does not apply here. But that’s not to say that girls are always viewed as the smarter ones. In the show Jimmy Neutron Boy Ginuess, of the main characters there is only one girl. She is seen as sort of a thorn in Jimmy’s side always trying to catch him doing something he shouldn’t or tries to one up him. This is very similar to Peanut’s characters Lucy and Charlie Brown. Although Lucy is not the smartest, she acts like she is. I would view Jimmy Neutron as a bit stereotypical based on girls sort of playing mind games on boys to manipulate them. Kids used to watch American Bandstand as their number one programming source of what was cool.